Written By Joe Burton | 12/20/24
As we wrap up 2024, I can’t help but sit back and reflect on what a whirlwind of a year it’s been – full of unexpected challenges, incredible milestones, and moments that reminded us what really matters, both in business and in life.
This year marked a huge milestone for us at ROI Marketplace: 10 years in the game. When I started ROI Marketplace back in 2014, with nothing more than a laptop, a drive to put food on the table, and a relentless belief in the potential of native advertising, I couldn’t have imagined what we’d become a decade later.
Fast forward to today, and I’m genuinely blown away. We’ve grown into a global team spanning three continents, working with some of the biggest names out there.
We’re pushing limits, testing new strategies, and turning native advertising opportunities into real results for our clients. Even in just the past few months, native advertising has shifted, bringing fresh opportunities – and we’ve been right there, ready to take full advantage for our clients and really see the results pour in.
I’m so pleased with what the team has accomplished this year. They’ve all earned their time off this Christmas. Especially Jack, our head of creative who was tasked with proof reading this blog post and thought it would be a good idea to put this in here.
Looking ahead to 2025, I can tell you this: January is already shaping up to be a powerhouse month. We’ve got big plans, and I know next year is going to be even bigger, bolder, and better than ever. If this year was any indication, we’re just getting started.
But as excited as I am about what’s to come, I also want to hit pause for a moment. Because no matter how wild, busy, or chaotic life gets, this time of year is about what really matters – spending time with the people you love.
Whether it’s a quiet dinner, laughter around a packed dinner table, or just soaking in the joy of being with your family, these are the moments that matter most.
To all of our clients, partners, friends and acquaintances, and of course the incredible ROI Marketplace team, I want to say thank you. Thank you for trusting us, trusting in me, and pushing us all to do what we do best. I couldn’t be prouder of what we’ve accomplished together this year, and I can’t wait to see where we take things in 2025.
So from my family to yours, I want to wish you all a Merry Christmas and a Happy New Year. Enjoy this time with your loved ones, celebrate the highs, reflect on the lows, and send off 2024 with a bang.
Here’s to an amazing holiday season and an even brighter year ahead.
Joe Burton
CEO, ROI Marketplace
